HISTORIC REVEAL: How ABBA Got Their Name After a Gothenburg Newspaper Competition In the early 1970s, a Gothenburg newspaper launched a competition to find a fitting name for the rising Swedish pop group. Among the many suggestions submitted, the band was particularly amused by creative entries such as “Alibaba,” “FABB,” and “Baba.” Yet in the end, none of the entries were chosen. Instead, that summer it was officially announced that the group would be called ABBA — an acronym formed from the first letters of the members’ names: Agnetha, Björn, Benny, and Anni-Frid. What began as a simple naming decision soon became one of the most iconic brands in pop music history.
HISTORIC REVEAL: How ABBA Got Their Name After a Gothenburg Newspaper Competition In the early…
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